Our objective is to ensure alignment between Design & Experience premises and stimulate business levers throughout the Cards journey.

Contextualize the user about the moment and status of their card by accessing the XP App.

Directing the user to priority actions and tasks that must be completed, or guiding them throughout the journey.

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We have CTA's for our benefits and offers in one place, centralizing a hero of our product.

Transactional information and business levers repositioned in the card journey.

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